

San Diego vs Scottsdale
Not opinions, measured walking data. On what we can measure, they tie 1–1 (1 within the tie margin). Character is a different question: San Diego is the exposition city; Scottsdale is the desert resort town.
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Places with a story
spots where a route tells you what happened there
San Diego
50
Scottsdale
25
San Diego leads
How often you pass a story
metres from one story to the next; fewer is better
San Diego
260
Scottsdale
152
Scottsdale leads
Historical figures
real people you meet in its stories
San Diego
1
Scottsdale
1
Tie
Instagrammability
score /100, on the index’s fixed scale
San Diego
54
Scottsdale
—
San Diego leads
Group outings
of every 100 plays, how many bring a group of 3+
San Diego
23
Scottsdale
—
San Diego leads
International visitors
% of player reviews written in a foreign language
San Diego
1
Scottsdale
—
San Diego leads
| What we measure | San Diego | Scottsdale | Leads |
|---|---|---|---|
| Places with a storyspots where a route tells you what happened there | 50 | 25 | San Diego |
| How often you pass a storymetres from one story to the next; fewer is better | 260 | 152 | Scottsdale |
| Historical figuresreal people you meet in its stories | 1 | 1 | tie |
| Instagrammabilityscore /100, on the index’s fixed scale | 54 | — | San Diego |
| Group outingsof every 100 plays, how many bring a group of 3+ | 23 | — | San Diego |
| International visitors% of player reviews written in a foreign language | 1 | — | San Diego |
Differences under 5% count as ties. Sample sizes and definitions on the methodology page.
What their stories are about
How many places with a story each city has per theme: San Diego in orange, Scottsdale in blue. All bars share one scale, so lengths are comparable everywhere on the chart.
San Diego scorecard →
The exposition city
Scottsdale scorecard →
The desert resort town