

Austin vs Phoenix
Not opinions, measured walking data. On what we can measure, they tie 1–1 (3 within the tie margin). Character is a different question: Austin is the capitol and the music; Phoenix is the mural city.
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Places with a story
spots where a route tells you what happened there
Austin
34
Phoenix
21
Austin leads
How often you pass a story
metres from one story to the next; fewer is better
Austin
272
Phoenix
204
Phoenix leads
Historical figures
real people you meet in its stories
Austin
3
Phoenix
3
Tie
Instagrammability
score /100, on the index’s fixed scale
Austin
15
Phoenix
-
Austin leads
Group outings
of every 100 plays, how many bring a group of 3+
Austin
28
Phoenix
27
Tie
International visitors
% of player reviews written in a foreign language
Austin
0
Phoenix
0
Tie
| What we measure | Austin | Phoenix | Leads |
|---|---|---|---|
| Places with a storyspots where a route tells you what happened there | 34 | 21 | Austin |
| How often you pass a storymetres from one story to the next; fewer is better | 272 | 204 | Phoenix |
| Historical figuresreal people you meet in its stories | 3 | 3 | tie |
| Instagrammabilityscore /100, on the index’s fixed scale | 15 | - | Austin |
| Group outingsof every 100 plays, how many bring a group of 3+ | 28 | 27 | tie |
| International visitors% of player reviews written in a foreign language | 0 | 0 | tie |
Differences under 5% count as ties. Sample sizes and definitions on the methodology page.
What their stories are about
How many places with a story each city has per theme: Austin in orange, Phoenix in blue. All bars share one scale, so lengths are comparable everywhere on the chart.
Austin scorecard
The capitol and the music
Phoenix scorecard
The mural city