

London vs Manchester
Not opinions, measured walking data. On what we can measure, London leads 5–1. Character is a different question: London is the city of kings and crowds; Manchester is the city that rewrote pop.
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Places with a story
spots where a route tells you what happened there
London
594
Manchester
65
London leads
How often you pass a story
metres from one story to the next; fewer is better
London
273
Manchester
293
London leads
Historical figures
real people you meet in its stories
London
184
Manchester
12
London leads
Instagrammability
score /100, on the index’s fixed scale
London
31
Manchester
23
London leads
Group outings
of every 100 plays, how many bring a group of 3+
London
14
Manchester
19
Manchester leads
International visitors
% of player reviews written in a foreign language
London
8
Manchester
1
London leads
| What we measure | London | Manchester | Leads |
|---|---|---|---|
| Places with a storyspots where a route tells you what happened there | 594 | 65 | London |
| How often you pass a storymetres from one story to the next; fewer is better | 273 | 293 | London |
| Historical figuresreal people you meet in its stories | 184 | 12 | London |
| Instagrammabilityscore /100, on the index’s fixed scale | 31 | 23 | London |
| Group outingsof every 100 plays, how many bring a group of 3+ | 14 | 19 | Manchester |
| International visitors% of player reviews written in a foreign language | 8 | 1 | London |
Differences under 5% count as ties. Sample sizes and definitions on the methodology page.
What their stories are about
How many places with a story each city has per theme: London in orange, Manchester in blue. All bars share one scale, so lengths are comparable everywhere on the chart.
London scorecard
The city of kings and crowds
Manchester scorecard
The city that rewrote pop