

Edinburgh vs Norwich
Not opinions, measured walking data. On what we can measure, they tie 2–2 (1 within the tie margin). Character is a different question: Edinburgh is the old town and the new; Norwich is the city of medieval churches.
Change the matchup
Places with a story
spots where a route tells you what happened there
Edinburgh
55
Norwich
39
Edinburgh leads
How often you pass a story
metres from one story to the next; fewer is better
Edinburgh
254
Norwich
246
Tie
Historical figures
real people you meet in its stories
Edinburgh
13
Norwich
2
Edinburgh leads
Instagrammability
score /100, on the index’s fixed scale
Edinburgh
20
Norwich
51
Norwich leads
Group outings
of every 100 plays, how many bring a group of 3+
Edinburgh
16
Norwich
21
Norwich leads
International visitors
% of player reviews written in a foreign language
Edinburgh
4
Norwich
—
Edinburgh leads
| What we measure | Edinburgh | Norwich | Leads |
|---|---|---|---|
| Places with a storyspots where a route tells you what happened there | 55 | 39 | Edinburgh |
| How often you pass a storymetres from one story to the next; fewer is better | 254 | 246 | tie |
| Historical figuresreal people you meet in its stories | 13 | 2 | Edinburgh |
| Instagrammabilityscore /100, on the index’s fixed scale | 20 | 51 | Norwich |
| Group outingsof every 100 plays, how many bring a group of 3+ | 16 | 21 | Norwich |
| International visitors% of player reviews written in a foreign language | 4 | — | Edinburgh |
Differences under 5% count as ties. Sample sizes and definitions on the methodology page.
What their stories are about
How many places with a story each city has per theme: Edinburgh in orange, Norwich in blue. All bars share one scale, so lengths are comparable everywhere on the chart.
Edinburgh scorecard →
The old town and the new
Norwich scorecard →
The city of medieval churches