

Cambridge vs Oxford
Not opinions, measured walking data. On what we can measure, Cambridge leads 3–0 (1 within the tie margin). Character is a different question: Cambridge is the college town on the cam; Oxford is the city of spires.
Change the matchup
Places with a story
spots where a route tells you what happened there
Cambridge
33
Oxford
26
Cambridge leads
How often you pass a story
metres from one story to the next; fewer is better
Cambridge
239
Oxford
268
Cambridge leads
Historical figures
real people you meet in its stories
Cambridge
9
Oxford
9
Tie
Instagrammability
score /100, on the index’s fixed scale
Cambridge
5
Oxford
-
Cambridge leads
Group outings
of every 100 plays, how many bring a group of 3+
Cambridge
20
Oxford
12
Cambridge leads
| What we measure | Cambridge | Oxford | Leads |
|---|---|---|---|
| Places with a storyspots where a route tells you what happened there | 33 | 26 | Cambridge |
| How often you pass a storymetres from one story to the next; fewer is better | 239 | 268 | Cambridge |
| Historical figuresreal people you meet in its stories | 9 | 9 | tie |
| Instagrammabilityscore /100, on the index’s fixed scale | 5 | - | Cambridge |
| Group outingsof every 100 plays, how many bring a group of 3+ | 20 | 12 | Cambridge |
Differences under 5% count as ties. Sample sizes and definitions on the methodology page.
What their stories are about
How many places with a story each city has per theme: Cambridge in orange, Oxford in blue. All bars share one scale, so lengths are comparable everywhere on the chart.
Cambridge scorecard
The college town on the Cam
Oxford scorecard
The city of spires