

Cambridge vs London
Not opinions, measured walking data. On what we can measure, London leads 3–2. Character is a different question: Cambridge is the college town on the cam; London is the city of kings and crowds.
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Places with a story
spots where a route tells you what happened there
Cambridge
33
London
594
London leads
How often you pass a story
metres from one story to the next; fewer is better
Cambridge
239
London
273
Cambridge leads
Historical figures
real people you meet in its stories
Cambridge
9
London
184
London leads
Instagrammability
score /100, on the index’s fixed scale
Cambridge
5
London
31
London leads
Group outings
of every 100 plays, how many bring a group of 3+
Cambridge
20
London
14
Cambridge leads
International visitors
% of player reviews written in a foreign language
Cambridge
—
London
8
London leads
| What we measure | Cambridge | London | Leads |
|---|---|---|---|
| Places with a storyspots where a route tells you what happened there | 33 | 594 | London |
| How often you pass a storymetres from one story to the next; fewer is better | 239 | 273 | Cambridge |
| Historical figuresreal people you meet in its stories | 9 | 184 | London |
| Instagrammabilityscore /100, on the index’s fixed scale | 5 | 31 | London |
| Group outingsof every 100 plays, how many bring a group of 3+ | 20 | 14 | Cambridge |
| International visitors% of player reviews written in a foreign language | — | 8 | London |
Differences under 5% count as ties. Sample sizes and definitions on the methodology page.
What their stories are about
How many places with a story each city has per theme: Cambridge in orange, London in blue. All bars share one scale, so lengths are comparable everywhere on the chart.
Cambridge scorecard →
The college town on the Cam
London scorecard →
The city of kings and crowds