

Cambridge vs London
Not opinions, measured walking data. On what we can measure, London leads 3–2. Character is a different question: Cambridge is the college town on the cam; London is the city of kings and crowds.
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Places with a story
spots where a route tells you what happened there
Cambridge
33
London
594
London leads
How often you pass a story
metres from one story to the next; fewer is better
Cambridge
239
London
273
Cambridge leads
Historical figures
real people you meet in its stories
Cambridge
9
London
184
London leads
Instagrammability
score /100, on the index’s fixed scale
Cambridge
5
London
31
London leads
Group outings
of every 100 plays, how many bring a group of 3+
Cambridge
20
London
14
Cambridge leads
International visitors
% of player reviews written in a foreign language
Cambridge
-
London
8
London leads
| What we measure | Cambridge | London | Leads |
|---|---|---|---|
| Places with a storyspots where a route tells you what happened there | 33 | 594 | London |
| How often you pass a storymetres from one story to the next; fewer is better | 239 | 273 | Cambridge |
| Historical figuresreal people you meet in its stories | 9 | 184 | London |
| Instagrammabilityscore /100, on the index’s fixed scale | 5 | 31 | London |
| Group outingsof every 100 plays, how many bring a group of 3+ | 20 | 14 | Cambridge |
| International visitors% of player reviews written in a foreign language | - | 8 | London |
Differences under 5% count as ties. Sample sizes and definitions on the methodology page.
What their stories are about
How many places with a story each city has per theme: Cambridge in orange, London in blue. All bars share one scale, so lengths are comparable everywhere on the chart.
Cambridge scorecard
The college town on the Cam
London scorecard
The city of kings and crowds