Madrid vs Marbella
Not opinions, measured walking data. On what we can measure, Madrid leads 2–1. Character is a different question: Madrid is the city of kings and canvases; Marbella is the marina and the old town.
Change the matchup
Places with a story
spots where a route tells you what happened there
Madrid
100
Marbella
20
Madrid leads
How often you pass a story
metres from one story to the next; fewer is better
Madrid
260
Marbella
190
Marbella leads
Historical figures
real people you meet in its stories
Madrid
16
Marbella
1
Madrid leads
Instagrammability
score /100, on the index’s fixed scale
Madrid
51
Marbella
-
Madrid leads
Group outings
of every 100 plays, how many bring a group of 3+
Madrid
9
Marbella
-
Madrid leads
International visitors
% of player reviews written in a foreign language
Madrid
60
Marbella
-
Madrid leads
| What we measure | Madrid | Marbella | Leads |
|---|---|---|---|
| Places with a storyspots where a route tells you what happened there | 100 | 20 | Madrid |
| How often you pass a storymetres from one story to the next; fewer is better | 260 | 190 | Marbella |
| Historical figuresreal people you meet in its stories | 16 | 1 | Madrid |
| Instagrammabilityscore /100, on the index’s fixed scale | 51 | - | Madrid |
| Group outingsof every 100 plays, how many bring a group of 3+ | 9 | - | Madrid |
| International visitors% of player reviews written in a foreign language | 60 | - | Madrid |
Differences under 5% count as ties. Sample sizes and definitions on the methodology page.
What their stories are about
How many places with a story each city has per theme: Madrid in orange, Marbella in blue. All bars share one scale, so lengths are comparable everywhere on the chart.
Madrid scorecard
The city of kings and canvases
Marbella scorecard
The marina and the old town
