

Genoa vs Milan
Not opinions, measured walking data. On what we can measure, they tie 2–2 (1 within the tie margin). Character is a different question: Genoa is the maritime republic; Milan is the city of art and empire.
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Places with a story
spots where a route tells you what happened there
Genoa
36
Milan
105
Milan leads
How often you pass a story
metres from one story to the next; fewer is better
Genoa
220
Milan
325
Genoa leads
Historical figures
real people you meet in its stories
Genoa
2
Milan
31
Milan leads
Instagrammability
score /100, on the index’s fixed scale
Genoa
-
Milan
30
Milan leads
Group outings
of every 100 plays, how many bring a group of 3+
Genoa
16
Milan
16
Tie
International visitors
% of player reviews written in a foreign language
Genoa
87
Milan
81
Genoa leads
| What we measure | Genoa | Milan | Leads |
|---|---|---|---|
| Places with a storyspots where a route tells you what happened there | 36 | 105 | Milan |
| How often you pass a storymetres from one story to the next; fewer is better | 220 | 325 | Genoa |
| Historical figuresreal people you meet in its stories | 2 | 31 | Milan |
| Instagrammabilityscore /100, on the index’s fixed scale | - | 30 | Milan |
| Group outingsof every 100 plays, how many bring a group of 3+ | 16 | 16 | tie |
| International visitors% of player reviews written in a foreign language | 87 | 81 | Genoa |
Differences under 5% count as ties. Sample sizes and definitions on the methodology page.
What their stories are about
How many places with a story each city has per theme: Genoa in orange, Milan in blue. All bars share one scale, so lengths are comparable everywhere on the chart.
Genoa scorecard
The maritime republic
Milan scorecard
The city of art and empire