Bologna vs Florence
Not opinions, measured walking data. On what we can measure, Florence leads 3–2 (1 within the tie margin). Character is a different question: Bologna is the red city of tall tales; Florence is the renaissance cradle.
Change the matchup
Places with a story
spots where a route tells you what happened there
Bologna
47
Florence
71
Florence leads
How often you pass a story
metres from one story to the next; fewer is better
Bologna
285
Florence
222
Florence leads
Historical figures
real people you meet in its stories
Bologna
3
Florence
9
Florence leads
Instagrammability
score /100, on the index’s fixed scale
Bologna
44
Florence
18
Bologna leads
Group outings
of every 100 plays, how many bring a group of 3+
Bologna
17
Florence
17
Tie
International visitors
% of player reviews written in a foreign language
Bologna
92
Florence
85
Bologna leads
| What we measure | Bologna | Florence | Leads |
|---|---|---|---|
| Places with a storyspots where a route tells you what happened there | 47 | 71 | Florence |
| How often you pass a storymetres from one story to the next; fewer is better | 285 | 222 | Florence |
| Historical figuresreal people you meet in its stories | 3 | 9 | Florence |
| Instagrammabilityscore /100, on the index’s fixed scale | 44 | 18 | Bologna |
| Group outingsof every 100 plays, how many bring a group of 3+ | 17 | 17 | tie |
| International visitors% of player reviews written in a foreign language | 92 | 85 | Bologna |
Differences under 5% count as ties. Sample sizes and definitions on the methodology page.
What their stories are about
How many places with a story each city has per theme: Bologna in orange, Florence in blue. All bars share one scale, so lengths are comparable everywhere on the chart.
Bologna scorecard
The red city of tall tales
Florence scorecard
The Renaissance cradle
